The Costa Coffee Calculation
Third week of the month. 65% of target achieved. My distributor calls and says, "No more billing. My ROI is worse than a bank FD." My team had already accepted defeat.
When 400 Became 164
New Branch Manager. First strategy download at HQ. Handed a "benchmark database" showing 400+ retail outlets in Chandigarh. Target: cover 160 of them. My distributors looked at the list and said two words: "It's wrong."
The Five Bosses Who Made Me
I didn't learn leadership from a book. I learned it from watching. Some taught me what to do. Others taught me what never to do. Both were equally valuable.
